AI Insights · Timothy · January 2023
Top 5 Social Apps on Android in Switzerland Q4 2022
In Q4 2022, the leading social apps on Android in Switzerland showed diverse trends in downloads, revenue, and active users, with notable performances from TikTok, Facebook, and Instagram.
During the fourth quarter of 2022, the performance of the top 5 social apps on the Android platform in Switzerland exhibited a variety of trends. Data from Sensor Tower provides insights into weekly downloads, revenue, and active user metrics for these popular applications.
Facebook from Meta Platforms, Inc. experienced fluctuations in weekly downloads, peaking at around 5.3K in mid-October and stabilizing at approximately 3.6K by the end of December. Weekly revenue showed a steady increase, reaching around $4K in early December. Active users remained relatively stable throughout the quarter, fluctuating slightly from 1.37M to 1.40M.
TikTok from TikTok Pte. Ltd. consistently generated significant weekly revenue, averaging around $570K, with a peak of nearly $599K in mid-December. The app also saw a rise in weekly downloads towards the end of the quarter, hitting approximately 5.6K in the last week of December. Active users remained stable, hovering around 400K.
BeReal. Your friends for real. from BeReal saw modest weekly downloads, starting at around 4.3K in late September and gradually declining to about 2.8K by the end of December. Active users demonstrated a steady increase, growing from around 30K to over 42K throughout the quarter.
Instagram maintained a consistent download rate, with weekly figures ranging from 3.2K to 3.7K. Revenue showed a slight increase, peaking at approximately $317 in late November. Active user numbers remained relatively stable, fluctuating around 770K throughout the quarter.
X from X Corp. experienced varied weekly downloads, with figures ranging from 1.5K to 2.6K. Revenue showed minor fluctuations, peaking at $75 in the final week of December. The app's active user base saw a slight decline, decreasing from around 220K to 211K by the end of the quarter.
These insights highlight the diverse performance trends of the top social apps in Switzerland on the Android platform during Q4 2022. For more detailed analytics and insights, visit Sensor Tower.
